Friday, October 18, 2013

Variér Ergonomic Chairs: Ty Pennington winks at Norway's Finest Furniture

Variér is a Scandinavian company, specialized in the manufacturing of ergonomic chairs and stools for the house, home office and office contexts. It was established in 2006 but it has been actually on the market since 1979 with the brand Stokke. Today Stokke deals with the creation of top-class strollers and baby accessories, whereas Variér specialized in adult and kids chairs, now working in 36 countries, giving comfort to students and workers during their intense sitting sessions.

Ok, so we got to know Variér... but who's Ty Pennington? He is the anchor-man of widely famous TV shows such as Extreme Makeover: Home Edition, an ABC - Endemol co-production, broadcast by Sky UK in the United Kingdom. Pennington is also the author of How Good Design Can Change Your Life best-seller book (Simon & Schuster).
There is nothing more truth than this: a good design can change your life for the better and in this case it seems that Ty Pennington has Variér ergonomic chairs in his mind!



Aside the fabulous hotel in which Ty spent his spare time during his trip to Norway, and the kisses which he gave to the upholsteries (someone could say these were lucky!), the visit to Variér manufacturing headquarters is a glimpse on how the "fabric of the future" should look like: high-quality materials, long lasting products, extended use of recycled and recyclable materials, liveable spaces, packaging reduced to its smallest degree.
And these were the concepts expressed also by Oystein Soraas - one of Variér's managers, who appears also in this video - when he visited our offices, together with the entire Variér's management, in July. Needless to say it was a great and satisfactory experience for us!
The Scandinavian Design met the Online Italian Furniture!

Variér chairs are futuristic because they are designed to increase the well-being of homo-sapiens-sapiens who is becoming more and more inactive as time goes by. So, could we talk about Homo-sedens? Maybe it is the case!
Studying and working increase the risk of taking bad habits in terms of postures and sitting positions. But people who have to stand on their feet for a long time experience the same problems too!
Variér's products are designed to make living more comfortable to a wide range of audience: kids, employees, directors, workers, writers, artists, cookers, housewives (who will be surely "less desperate" with these chairs!)
With Variér ergonomic chairs it will be "mandatory" to keep the correct posture in any moment of the day, no matter what you do. Just like an old teacher shouting you to sit down properly behind your school desk. Ok, those weren't so nice and loveable... and we can say that Variér is an improvement for sure!
So, what are you waiting for? Have a look at Variér, then!

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